Thursday 15 March 2012

Why MegaUpload???


Why MegaUpload Was Closed Down

Once MegaUpload was seized by the Federal Bureau of Investigation, there appeared all sorts of theories circulating around the Internet, all trying to explain the reasons of such a drastic move. Meanwhile, most of them are trying to answer the only question: why MegaUpload?
Actually, there is one theory that really makes sense. According to the recent media reports, the cyberlocker’s management was going to introduce a new service, which would shake the world of music industry from its grounds. The service was dubbed MegaBox and was meant to be a cloud-based alternative music shop, which could offer the musicians a better deal than the record labels. Meanwhile, MegaUpload’s founder Kim Dotcom told to the media that the website would soon accommodate musicians to offer them a chance to sell their works directly to consumers, at the same time keeping 90% of the earnings. In other words, in this case record labels lost clients and source of income.

Moreover, the cyberlocker was ready to pay the musicians even if their songs were downloaded for free. MegaUpload claimed that this business model proved to be successful after it has been tested with a million users. Indeed, claims like these might explain very well why the cyberlocker had the support of a lot of great artists before its abysmal fall.

In case this theory is true, which looks very credible, the shutdown of MegaUpload could be just an effort to stop an alternative business model that would have ended the era of record labels. Meanwhile, as everyone knows today, by some people, like those holding the monopoly on the outdated but still working business models, “change” is regarded as a bad word.

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